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News, updates and all things related to digital marketing
The Psychology Behind Color Choices in Branding
Color is more than just a visual experience—it’s a psychological tool that influences perceptions, emotions, and even...
What is Website Design?
A Guide for Small Businesses to Understand Web Design. In today’s digital world, a professional website is essential...
Meta Shifts Focus to ‘Views’: What This Means for Your Facebook and Instagram Strategy
Meta has recently announced a significant shift in how content performance is measured on Facebook and Instagram,...
Find Great Scott Marketing in Wylie
We've had a few people come to the office lately that couldn't quite find us. Our address is 201 N. Ballard Ave. #203...
What is an SSL Certificate?
An SSL certificate displays important information for verifying the owner of a website and encrypting web traffic with...
What Makes a Good Logo?
Most potential customers' initial impression of a company is based on its logo, making it a vital aspect of the...
What are Page Roles in Facebook?
If you've been wondering how to add (or remove) someone from your Facebook Business page, look no further. Here is how...
Does Your Website Build Trust?
Studies show that approximately 70% users claim that they determine whether a company is trustworthy based on the...
Social proof has a HUGE influence in a customer’s purchase
This scenario happened last Friday night. Me: “Want to do pizza tonight?” Wife: “Sure, from where? Me: “How about...