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News, updates and all things related to digital marketing
The Benefits of User-Generated Content for Brand Engagement
Let’s face it—today’s consumers are smart, skeptical, and constantly bombarded with ads. Standing...
Responsive Website vs. Adaptive Website Design: Which Is Right for Your Business?
With the increasing number of devices and screen sizes, businesses must ensure their websites...
Rebranding Strategies: When and How to Refresh Your Brand Identity
Your brand identity is more than just a logo or a tagline—it’s the essence of how your business is...
How AI is Shaping the Future of SEO and Search Rankings
The search engine optimization (SEO) landscape is undergoing a seismic shift, thanks to the rapid...
The Psychology Behind Color Choices in Branding
Color is more than just a visual experience—it’s a psychological tool that influences perceptions,...
What is Website Design?
A Guide for Small Businesses to Understand Web Design. In today’s digital world, a professional...
Meta Shifts Focus to ‘Views’: What This Means for Your Facebook and Instagram Strategy
Meta has recently announced a significant shift in how content performance is measured on Facebook...
Find Great Scott Marketing in Wylie
We've had a few people come to the office lately that couldn't quite find us. Our address is 201...
What is an SSL Certificate?
An SSL certificate displays important information for verifying the owner of a website and...